My current favorite face masks are from When and I'm not kidding when I say that I have been using them at least once a week. I even went all out the other day and did double duty by first starting with a charcoal exfoliating mask that I have, then followed up with the "Snow Magic" When mask. I felt so refreshed afterwards!
If you have tried paper sheet masks before, you must know that the When masks are in fact different and actually made up of a bio-cellular coconut fiber. UM YES PLEASE! If you have done any research on the benefits of coconut then you already know how powerful and amazing it is for your body. Just in case you haven't...
"We at When stick to sheet materials that are proven to hold significant amount of liquid, offer close dermal contact and are gentle on the skin for the best results. Bio-cellulose sheet has proven to be more effective and eco-friendly compared to fabric or hydro-gel materials."
There are 5 different masks that Sephora carries and they all have different purposes and of course ingredients to back them up.
Here are the goods for each of them:
- BRIGHTEN with Snow Magic - When you want clear and brighter looking skin, put on When Snow Magic to help your skin find its radiance and charm. UV rays, heat and stress can cause downcast on your skin. Give a ray of sunshine with When Snow Magic! Snow Magic contains niacinamide and aloe vera leaf extract for brighter, glowing skin. All When masks contain hyaluronic acid and ginseng extracts to help keep skin healthy.
- PREP with Glamour Base - When you want your makeup to look great and to last longer, prepare your skin with When Glamour Base for smooth and supple looking skin. Is the big day coming up? Achieve flawless looking skin with When Glamour Base! Glamour Base contains adenosine, collagen and peptides to help improve skin elasticity. All When masks contain hyaluronic acid and ginseng extracts to help keep skin healthy.
- REFRESH with Travelmate - When you are on the road, take along Travelmate to help refresh your skin from hours in the sun, wind and dry air. When Travelmate will go the distance with you. Don’t leave home without it! When Travelmate contains chamomile and Swiss Alpine herb extracts to gently hydrate and soothe skin. All When masks contain hyaluronic acid and ginseng extracts to help keep skin healthy.
- EPLENISH with 10:00 PM - When your skin feels tired and worn, find comfort with When 10:00 PM and have your skin look well-rested and restored. Pulling an all-nighter - again? Catch up on your beauty sleep with When 10:00 PM! Contains watermelon extract and collagen to protect skin and help improve skin conditions. All When masks contain hyaluronic acid and ginseng extracts to help keep skin healthy.
- HYDRATE with The Last Choice - When your skin needs that extra glass of water, quench the thirst with When The Last Choice. Flakes and patches have no chance with The Last Choice. Drink it up! The soft, jelly like mask sheet is made from coconut juice and is infused with light, comforting serum. When The Last Choice contains sodium hyaluronate and saccharide isomerate to help keep skin moisturized. All When masks contain hyaluronic acid and ginseng extracts to help keep skin healthy.